Table of contents
1. Why Hormonal Health Matters
2. What the Hormone Test Actually Does
3. Designed for Real Life
4. A New Standard of Care
5. Your Body. Your Data. Your Terms.
Written by Valentina Milanova
Illustrated by Maria Papazova
Your hormones are talking. Most of us just haven’t been taught how to listen.
At Daye, we’ve spent years deep-diving into the most overlooked corners of gynae health — decoding the vaginal microbiome, tackling period pain, and redefining how we approach pelvic care. And yet, one piece of the puzzle has always felt like it was missing: a clear, accessible way to understand our hormones.
Hormones are the body’s internal messaging system. They regulate your cycle, mood, energy, libido, metabolism, skin, sleep, and more — shaping your health in ways that are both powerful and deeply personal. When they fall out of balance, it can feel like everything else does too.
That’s why we created the Daye Hormone Test — a pain-free, at-home kit that lets you understand your body in ways the healthcare system often doesn’t. No long waitlists, no invasive appointments, no condescending explanations. Just science, simplicity, and support.
A new, pain-free way to test your hormones
Get personalised insights into your hormonal balance from the comfort of your home.

Why Hormonal Health Matters
If you’ve ever been told that “it’s just stress,” or “some people just have irregular periods,” you’re not alone. Too many women and people with cycles are dismissed or misdiagnosed when it comes to hormone-related concerns — despite the fact that hormone imbalances are at the root of so many health issues.
Conditions like PCOS, thyroid dysfunction, endometriosis, fibroids, and menopause symptoms affect millions — yet testing is rarely offered as part of routine care. Even when it is, it’s often difficult to interpret the results or get personalised next steps.
We believe everyone deserves better insight into how their body works. Hormones aren’t some abstract mystery; they’re measurable, manageable, and deserve our attention — not our silence.

What the Hormone Test Actually Does
Using a needle-free blood collection tool that fits comfortably on your upper arm, our test measures the key sex, thyroid, and metabolic hormones that drive your overall health. You can take it at home, in under 10 minutes, and send it back with prepaid shipping.
A few days later, your results appear in a private, beautifully designed portal, with explanations you won’t need a medical degree to understand. You’ll learn about markers like estrogen, progesterone, LH, FSH, AMH, testosterone, prolactin, TSH, and free T4 — and what they mean in the context of your life stage and symptoms.
But we don’t stop at hormones. We also test for vitamin D and ferritin (iron storage) — two often-overlooked markers that can dramatically impact how you feel.
Low vitamin D levels are linked to worsened PMS, irregular cycles, fertility challenges, and even poor immune response. Meanwhile, ferritin gives us insight into your iron stores — and iron deficiency can mimic or worsen symptoms of hormonal imbalance, from fatigue and brain fog to hair loss and mood swings.
By looking at the full picture — not just your reproductive hormones, but the nutrients and systems that support them — we help you uncover what’s really going on, so your care can be as targeted and effective as possible.
What makes this service different is that we don’t stop at diagnostics. Every report includes actionable recommendations — from nutrition and lifestyle guidance to treatment options through our pharmacy partners and virtual consultations with our vetted, empathetic specialists. If you need HRT, hormonal contraception, or simply clarity on your fertility timeline, we’ve got you covered.

Designed for Real Life
This isn’t a one-size-fits-all tool. It’s designed for real people — with real symptoms, goals, and questions.
Maybe your periods are unpredictable and painful, and you’ve been told to “just go on the pill.” Maybe you’re planning to start a family and want to check your egg reserve and ovulation patterns. Maybe your libido has dipped, your moods feel out of control, or you’re experiencing repeat infections with no clear cause. Or maybe you’re in your 40s and wondering if the brain fog, sleep changes, or cycle shifts you're feeling could be early signs of perimenopause — and you want clarity before anyone suggests you just “wait it out.”
Whatever your reason for testing, our goal is the same: to provide clarity where there’s been confusion. To give you control where there’s been guesswork. And to do it all in a way that feels empowering, not overwhelming.

A New Standard of Care
This launch isn’t just about convenience — though yes, skipping the waiting room is a win. It’s about reshaping the way gynae care is delivered.
At Daye, we believe female health shouldn't be fragmented. For too long, vaginal health, menstrual health, and hormonal health have been treated as separate silos — managed by different specialists, tracked on disconnected platforms, and too often dismissed altogether. But your body doesn’t operate in bits. And your healthcare shouldn’t either.
With the launch of our Hormone Test, we’re bringing everything under one roof — creating a full-body, holistic care model that helps you connect the dots between your symptoms, your data, and your decisions. Whether you're navigating infections, irregular cycles, pelvic pain, fertility plans or perimenopause, Daye offers a single, integrated view of your health — one that’s built around you.
We’ve already built the world’s largest biobank of vaginal microbiome profiles, and we're now layering in anonymised hormonal data to enrich our insights and improve care outcomes. This isn’t just about better tests — it's about better answers, and a future where you can own your entire gynae health record in one place.
Because when every part of your body is treated in isolation, things get missed. Conditions go undiagnosed. And patients, real people, fall through the cracks.
We’re here to change that. To make personalised, preventive, and connected care the standard - not the exception.

Your Body. Your Data. Your Terms.
We’re here to help you reconnect with your body — not as something to fix or suppress, but as something to understand. With the Daye Hormone Test, you’ll gain knowledge that can change the way you approach your health for years to come.
This is personalised care, delivered on your terms. Because you deserve answers. You deserve support. And above all, you deserve to feel like yourself - today and tomorrow.
Get Your Test